Posts filed under: Lead Generation

Don’t waste your time chasing sales leads that aren’t leads

Years ago, when I last was a sales executive in traditional employment, I got into an interesting round of corporate politics with our VP of marketing over 800+ sales leads they provided my organization. The way the discussion was framed at a...
Continue Reading →

Special, time-limited discounts

I just counted. I’ve received four emails already this week touting special, time limited discounts. I’m not sure how many similar emails I’ve received the past month, but I’m sure it’s a lot. They arrive almost daily — or so it seems....
Continue Reading →